Global Ports Holding (GPH) showcased its North European cruise port network at a press conference held during a Miami Beach industry event.
The portfolio encompasses ports in Scotland, Liverpool and Bremerhaven.
In a press release, GPH explained that it continues to see a substantial cruise ship orderbook and growing demand across Northern Europe, which it says reinforces the long-term potential of the region.
Greenock Cruise Port’s deep-water berth and modern terminal infrastructure enable it to accommodate vessels of all sizes.
With nearly 80 cruise calls per year, the port is seeing what GPH describes as strong forward bookings for 2027 and 2028.
With connectivity to both Glasgow and Edinburgh, the port is said to deliver a varied shore excursion program, and sustainability is also a priority, with low-carbon operations and an electric-powered fleet supporting greener cruise calls.
According to GPH, the Liverpool Cruise Port is set for a record-breaking 2026 season, with 118 ship calls and 135 days alongside, welcoming approximately 350,000 visitors.
The port has introduced enhancements for independent travelers, expanded retail opportunities and integrated hotel and pre-boarding experiences.
Looking ahead, GPH said it would continue to make targeted expansion investments in Liverpool to support sustainable growth.
John Mawer, GPH general manager, UK Cruise Ports, said: “The UK remains one of the most strategically important cruise for GPH, and both Liverpool and Greenock play a vital role in strengthening that position.
“Together, they offer a compelling combination of world-class city experiences and iconic destination access, from Liverpool’s vibrant waterfront to Scotland’s natural and cultural heritage.”
According to GPH, the Bremerhaven Cruise Port stands out as a leader in innovation and smart port solutions.
The port is advancing its sustainability through the implementation of onshore power supply (OPS), enabling ships to reduce emissions while at berth.
Self-driven coaches have been introduced, as well as AI-powered robots designed to streamline terminal processes.
Timo Schoen, Bremerhaven Cruise port general manager commented: “Bremerhaven Cruise Port is focused on leading the next generation of cruise operations, where innovation and sustainability go hand in hand.
“Our ambition is to create a future-ready port environment that delivers measurable value to cruise lines while setting new standards for how passengers experience the terminal from arrival to embarkation.”
The port reported a solid 2025 season, hosting 100 cruise calls throughout the year and welcoming approximately 292,000 passengers.