“Asuka Cruise offers a refined, enriching experience through its two ships, the Asuka II and Asuka III, each providing guests with a distinct concept,” said Kenji Atsuta, managing corporate officer at NYK Cruises, parent company to Asuka.

“Together, they present Japanese hospitality and cultural appeal within the elegant setting of Japanese-flagged vessels.”

In 2026, the company will mark its 35th anniversary in October and offer a range of itineraries to commemorate the occasion.

World Voyage Changes

The Asuka II departed on its final world cruise in March 2025.

Going forward, the new Asuka III will take over the company’s annual world cruise.

This year, the Asuka II will sail a number of longer voyages, having embarked on an “Asia Grand Cruise” in January, sailing 36 days and calling in Taiwan, the Philippines, Malaysia, Singapore, Thailand, Vietnam and Hong Kong.

A 46-day cruise leaving in April visits Alaska and Hawaii.

This summer, deployment features seasonal itineraries centered on Japan’s summer festivals, as well as two-night cruises without port calls and one-night cruises designed for weekend travel.

In autumn, the ship will also operate an “All around Japan Cruise” as part of the 35th anniversary-related lineup.

The Asuka III will focus on a diverse range of short- and mid-length cruises around Japan.

The ship will offer a selection of three-night cruises scheduled for weekends and public holidays, which Atsuta said are accessible to first-time cruisers.

Of note is a longer sailing to Guam this May.

Atsuta said that anniversary menus will be served in the onboard restaurants for one month, leading up to the ship’s first anniversary on July 20.

As part of the company’s 35th anniversary milestone this year, the Asuka III will also offer a 23-day Japan circumnavigation voyage calling at 15 ports.

Two Experiences

“The Asuka II and Asuka III form the foundation of Asuka Cruise, each thoughtfully shaped by a distinct concept while embodying the brand’s core values,” said Atsuta.

“They present Japanese hospitality and cultural appeal, delivering a blissful cruise experience by leveraging the unique strengths of each ship.

“The Asuka II, guided by the concept of offering a journey attuned to individual preferences, offers a wide variety of itineraries.”

Atsuta added that the Asuka II is also differentiated by its entertainment and onboard programs, including daytime lectures and workshops.

The Asuka III is positioned under the concept of “Expanding the Horizons of Your Personal Journey,” and features a digital environment suitable for “workations.”

Successful Itineraries

Atsuta said the company considers an itinerary successful when it delivers high ROI and repeat passengers, and when ports of call and onboard events receive evaluations that exceed expectations.

“When selecting ports of call, we place the highest priority on ensuring that they are attractive to guests and can be visited safely and comfortably,” said Atsuta.

“In addition, we design itineraries with a sense of exclusivity by incorporating seasonal highlights. Also essential is the collaborative support of local governments and tour operators.”