MSC Cruises has announced a partnership with ORCA, a marine conservation organization which will deploy its first dedicated marine mammal observer (MMO) aboard a ship during the cruise line’s inaugural Alaska season in summer 2026.

In a press release, MSC Cruises said the initiative reinforces its commitment to turning environmental responsibility into action as it expands operations.

Guests going on seven-night itineraries from Seattle onboard the newly upgraded MSC Poesia will be joined by an ORCA observer for one month during the peak whale season from late July through late August 2026.

“As we prepare for our inaugural season in Alaska, it was important for us to take a proactive, science-led approach to operating in one of the world’s most environmentally sensitive regions,” said Linden Coppell, vice president, sustainability & ESG at MSC Cruises.

“Partnering with ORCA allows us to combine expert research, enhanced crew training and meaningful guest engagement to better understand how vessels interact with whales and how we can further reduce risk. This collaboration reflects our broader commitment to protecting marine biodiversity while continuing to evolve how our industry operates responsibly.”

Data will be collected on whale behavioral responses to the presence of cruise vessels and activity.

This information will then be shared with the scientific community and used to inform the whale avoidance training that ORCA provides to deck crew.

Furthermore, ORCA will review current Alaska whale watching excursions to help identify best-practice operators and feedback to support sustainable wildlife tourism.